Brass Tap Baltimore

A handwritten-style quote that says, 'Family-Owned. Baltimore-Loved.'
The Brass Tap bar and restaurant with a sign advertising craft beer, kitchen, and spirits, and an outdoor seating area, located in a town with a clock tower visible in the background.
Two women sitting at a table, smiling and taking a selfie together, wearing sunglasses, with pizza on the table.

The Brass Tap Baltimore is a family-owned craft beer bar and restaurant located in Baltimore, Maryland. Owned and operated by brothers Barry and Michael, the establishment features over 60 craft beers on tap, weekly neighborhood events, elevated pub fare, and Baltimore's only jazz brunch every Sunday.

Project Date: 2024-Ongoing

Location: Baltimore

A hand holding a glass under a beer tap pouring dark beer.
A plate of shredded beef topped with barbecue sauce, served with cheese, vegetables, and a side of sour cream, with a glass of beer and a burger in the background.

  • Brand positioning & cultural strategy

  • Social Media Management

  • Strategic Consulting

  • Content & Partnership Development

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Differentiate a family-owned craft beer bar in a competitive Baltimore market by owning niche positioning no competitor could replicate. Through strategic content, community partnerships, and event-driven storytelling, the vision was to evolve The Brass Tap Baltimore from "another sports bar" into multiple destination identities: Baltimore's IU Bar, the city's only live jazz brunch, and a craft beer haven with 60+ taps.

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Photography: Justin Tsucalas

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